David Nichols has 23 years experience in branding, joining the brandgym in 2005. He is passionate about creativity and innovation, being the author of ‘Return on Ideas’ and leading strategic innovation projects for clients including Johnson & Johnson, Castrol and Unilever. He has also written and produced 3 off-West End musicals and is a UK top 10 aerobatics pilot.
David leads our ‘Dreamworks’ network of best-in-class partner agencies, covering everything from semiotics & social listening to illustrators and creatives, hand-picking the right expert resource to supercharge your project.
Prior to the brandgym, David worked at OC&C Strategy Consultants and then marketing consultancy Added Value, where he was Managing Director of Australia and then UK MD.